Marketing for IT Software Companies

Equip your IT brand with the best strategic marketing services for great visibility and success in the digital landscape.

Relying on direct sales and a high cost of attracting leads are the main obstacles that keep IT software companies and startups from using marketing services to promote their business in Jordan, UAE, KSA, Egypt. Katra Marketing agency offers to your IT company to create a company profile design, assist you with CRM and reach more of your prospects, get a marketing consultation for IBM, Atlassian, Microsoft partners for market development funds (MDF), or have an IT-oriented sales department training, related to the quality of B2B sales, software selling, or CRM usage.

IBM Partners Marketing

Transforming Budgets into Real Leads
IBM Marketing agency services


IBM Co-Marketing gives IBM partners with an opportunity to expand the scope and frequency of their marketing efforts to increase brand awareness, thought leadership and tap into new customers.

We work with IBM partners in Jordan, KSA, Egypt, UAE, Lebanon, Qatar, Kuwait of any level (IBM Platinum, Gold, Silver partners) IBM distributors and resellers, offering various marketing campaigns, in compliance with IBM Market Development Funds (MDF) allocation and utilization standards, IBM marketing guidelines and Partner Marketing Kits.

Our marketing consultant has a successful and profound experience in managing IBM demand generation programs, tools and co-marketing funds to help you go to market faster, generate MQL, organize IBM events and seminars, create the best omnichannel marketing campaigns for any IBM solutions and grow your IBM status and generate sales leads.

Atlassian Partners Marketing

Crafting Connections, Driving Growth


We work with Atlassian Platinum, Gold and Solver Solution Partners, who provide advanced Atlassian product knowledge, product configuration expertise, and customized solutions and implementation services. We create Jira, Confluence and the full Atlassian tool stack solutions marketing campaigns of any kind, according to the vendor standards and guidelines.

Our specialist can consult you regarding marketing content repurpose and templates in Atlassian Partner Marketing Center (Zift Solutions), optimization, utilization and claim reporting for your partner marketing budget. We can plan you a Joint Advertising Program with other vendor or partner, according to Atlassian. Let’s discuss your case, Atlassian solutions you want to advertise and lead generation process for your partner status and profitability.

Atlassian Marketing agency services

Company Profile Design

If you've never written a company profile before, this can be a little intimidating. At the end of the day, the goal is not only to include key details, but to clearly and confidently highlight your company's strengths. You can think of this as your company's CV. Even when your prospect just looks through your company brochure, scrolling your pages down, he needs to get a sense of success, stability and prosperity of your business.

Katra Marketing offers to IT companies in Amman a full cycle of IT company brochure design and content writing.

A good company profile should have an interesting design with elements of corporate identity, a complex and unusual layout, clearly written and structured texts, thematic high-quality photographs and simple infographic design, to facilitate the perception of information.

Company Profile Design Price in Amman

The exact cost of the design and printing of your company profile in Amman will be calculated after discussing the terms of reference, agreeing on the scope of work and the deadlines. We love challenging tasks and know how to cope with them.



CRM for IT Companies

Where Engagement Meets Growth

Katra Marketing helps IT companies implement CRM as a complete sales and marketing operating system, not just a database. We deliver hands-on setup and configuration across Zoho CRM, HubSpot, Salesforce, and Microsoft Dynamics, aligning your pipeline stages, qualification rules, lead sources, and marketing-to-sales handoffs so every opportunity is tracked consistently.

For long B2B cycles, multi-stakeholder buying committees, and account-based sales in IT sector, we build workflows for follow-ups, meetings, proposals, tender and RFP management, renewals, and upsell, supported by dashboards that show conversion rates, pipeline velocity, and forecast accuracy.

We also enable your team through structured training and clear documentation, and help you connect CRM with forms, email, and core business tools so reporting is reliable and performance is measurable end to end.

sales meeting middle east

IT Sales Training in Amman

Sales in IT sector usually have challenges, such as: lack of contacts or irregular follow-up with the contacts; a long decision-making scheme that involves a group of people; absence of Customer Relationship Management (CRM) in the company.
For IT companies in Amman and Dubai we offer the following courses for your sales department, project managers and software product managers:


01.

B2B Sales Course

This sales course in Amman contains the practical knowledge necessary for every salesperson in IT sector: what is a sales funnel, scripts, what is the standard algorithm for a manager's work, techniques for passing and examples of scripts for all major stages of sales.

02.

The Art of Sales (SPIN)

An intensive SPIN training available for Amman for sales manages, business owners and general managers, telemarketers, business development managers. It's a technique that brings an amazing, realistic sales methodology to create profitable agreements with clients in IT segment.

03.

CRM for IT Sales Department

With a CRM training for IT Sales, we will integrate CRM into daily duties of your sales representatives, customizing the modules and assigning the roles, providing you with a clear report what sales actions were made during the day/month/quarter.